Honda Cars India Ltd.’s popular family sedan Honda Amaze has cumulatively sold 5 lakh units since its first introduction in 2013.
The car, presently in its second generation version, holds a strong position in India’s entry sedan segment and enjoys a preferred brand status among personal buyers. Amaze is presently the largest selling model for HCIL accounting for more than 40% of company sales.
Speaking on the occasion Takuya Tsumura, President & CEO, Honda Cars India Ltd said, “It’s a proud moment for us to achieve 5 lakh sales milestone for Honda Amaze. Honda Amaze is our strategic entry model in India and key pillar of our business. Its popularity and acceptance in both big and small cities is a testament that the premium sedan not only matches the customer needs, but also exceeds their expectations.”
Available in both Manual Transmission and CVT in Petrol with 1.2L i-VTEC engine and also Diesel with 1.5L i-DTEC engine, the Honda Amaze adopts the best of Honda’s powertrains to achieve a perfect balance of performance and fuel economy.
The model’s current sales contribution from Tier 1 markets is almost 40% while Tier 2 & 3 combined contribution is around 60%.