ICICI Bank opens 1,200 seater phone banking centre in Bhubaneswar


ICICI Bank launched a state-of-the-art phone banking centre in Bhubaneswar, which would employ 1,200 individuals—most of them are from the state and 60% of them are women.

Powered by Artificial Intelligence (AI) and robotics, the centre is well equipped to serve the bank’s retail, business and corporate customers across the country. It also facilitates customers in account opening through Video KYC.

On the launch of the bank’s new centre, Naveen Patnaik, Chief Minister of Odisha said, “ICICI Bank has been serving customers in Odisha through its wide network of branches and ATMs, internet banking and mobile app. It is also a large employer in the state. In addition to banking, ICICI Bank is engaged in activities related to social sustainability and inclusion in the state through its CSR initiatives.”

Speaking on the occasion, Sandeep Batra, Executive Director, ICICI Bank said, “Digitisation has been playing a key role in transforming Odisha. It is the first among Indian states to provide many digital services in the fields of education, telecom, land record and disaster management, among others. The state has made hundreds of services online, offering unparalleled convenience to its citizens and enabling their progress and growth. At ICICI Bank, we do have the same philosophy of leveraging technology to provide enhanced convenience to our customers. This has led to the Bank becoming a trustworthy brand in the state, which has resulted in a robust growth in our total assets and deposits.”

The centre is well equipped to service the bank’s customers not only in the state but also across the country.

ICICI Bank serves its customers in Odisha with a wide network of 168 branches and 271 ATMs, call centre, internet banking and mobile application.

The bank offers a comprehensive range of accounts including savings and current accounts, deposits such as fixed deposits and recurring deposits, and loans– home loans, personal loans, auto loans, gold loans, business loans and overdrafts– and credit cards. The Bank has witnessed a steady growth in the state over the years and has reported a rise in retail loan disbursement by 25% to over Rs. 5,200 crore in FY22 year on year.

In order to empower the rural population of the state, ICICI Bank is supporting the entrepreneurial spirit of rural women of Odisha with its Self Help Group (SHG) programme. The Bank has provided loans to over 4,500 SHGs benefitting more than 50,000 women.